With a long history, Fuwanovel and its Forums is one of the leading and most traditional Visual Novel and Eroge online communities in the western world, with a traffic flow of many 100,000 visits/month (according to Similarweb and tracking services like Google Analytics). This makes Fuwanovel a great choice for individuals and companies to market their Visual Novel, Anime, Manga, Gaming, Otaku or Japan related products and services to their target audience. Apart from the usual website banner advertising options, we also offer the option to book product placements, like sponsored news coverage, sponsored product reviews and sponsored unboxing posts or social media marketing products.
If you are interested in marketing your product or service on Fuwanovel, please check the table below to get a quick overview of our reach.
|
Website traffic |
Many 100,000 Visits/month |
|
Forums Users | 12,000 Users |
|
Facebook Account |
17,700 Followers and 17,800 Likes |
| Twitter/X Account | 10,000 Followers |
|
Discord Server (Fuwanovel Discord) | 4000 Users |
Banner advertising
We offer several options to present your products and services via banner advertising on Fuwanovel. This includes common formats like Leaderboard which can be placed at various locations on Fuwanovel.net and the FuwaForums:
*Our prices are designed for Indies & smaller companies. For bigger partners, we might negotiate something different depending on the value proposition for the mutual parties.
Banner locations on Fuwanovel.net
Click on the image to see all advertising slots
| Slot | Price |
| At the top of the front page (NO1) | 150$ |
| At the center of the front page (NO2) | 100$ |
| At the end of the front page (NO3) | 50$ |
Banner locations on FuwaForums
Click on the image to see all advertising slots
We offer 5 banner advertising slots on FuwaForums:
- 1x 728x90px (“Premium”) slot below the menu, displayed on every page
- 1x 728x90px slot above the Forum’s categories, displayed on the forums main page
- 3x 728x90px slots between the Forum’s categories, displayed on the forums main page
Price table for FuwaForums
The actual banner advertising price depends on the location, the amount of booked slots and the duration (cost/month) of the advertising campaign.
Please use the following table to estimate the advertising costs:
| Slot | Price |
| 728x90px slot, below top menu (“Premium”), displayed on every forums page | $150/month |
| 728x90px slot, above categories, displayed on forums main page | $120/month |
| 728x90px slot, between categories (NO1), displayed on forums main page | $100/month |
| 728x90px slot, between categories (NO2), displayed on forums main page | $80/month |
| 728x90px slot, between categories (NO3), displayed on forums main page | $60/month |
Sponsored Content Posts
Fuwanovel offer different kinds of Sponsored Content Posts. A Sponsored Content Post is defined as any kind of content on Fuwanovel.net (the main site) for whose creation Fuwanovel was paid. Any kind of Sponsored Content Post will be promoted by us on all our social media platforms without any additional costs, so you don’t have to book social media advertising for this. However, it is important to note that we always have to declare Sponsored Content Post as such on Fuwanovel.net as we have have to declare social media advertising on our social media accounts.
We offer the following 3 types of Sponsored Content Posts:
Sponsored News Post
A Sponsored News Post is a news article about your game or product that we customize in terms of content and design according to your wishes and needs. It is important to know that this format will be by definition free of any of opinion or personal views, as news articles on Fuwanovel.net contain only facts. It is also important that your product has to be either a Visual Novel or needs to have a direct relation to the Visual Novel genre. The Sponsored News Post will be listed in the news section of our website and will look like every other ‘organic’ news article, but there will be a small notice in the article itself which declares that a third party is involved.
Sponsored Review Post
A Sponsored Review Post is an advertising format where one of our writers reviews your game and expresses his own and personal opinion about it. It is important to understand that the writer is completely free to express his own opinion. Also, he or she is free in the optical design, although we will always consider your wishes and ideas. Compared to the usual review copy system (also called “Sponsored Review Copy”), you get a 100 percent guarantee that your review will actually be written, presented and decently promoted. Similar to Sponsored News Posts, it will be listed in our review section and will look like every other ‘organic’ review, with the only exception that there will be a small notice in the article itself which declares that a third party is involved.
Important: Sponsored Review Copy Post
You have always the possibility to send us a free review copy of your game, either directly to [email protected] or via Steam Curator Connect. We call this offering Sponsored Review Copy Post and, compared to Sponsored Review Post, this is always free for you and thus not strictly a part of the Fuwanovel Advertising Program. But please be aware that if you send us a copy of your game for a Sponsored Review Copy Post, it will be completely up to our authors if they want to write about your game or not, so there is absolutely no guarantee that your review will ever be written at all. Furthermore, we can’t guarantee a decent promoting and presenting as we do with Sponsored Review Posts. Please keep also in mind that we still have to declare the involvement of third party in the review if we use your review copy, even if you didn’t pay for the review as such.
Sponsored Showcase Post
A showcase post is basically a kind of a review but without personal opinion. In this case, we will present, promote and advertise your product in detail. You can determine the text of the post as well as the post design. There is also a special section for sponsored showcase posts on Fuwanovel so that users can clearly distinguish it from ‘organic’ content, but we regularly promote and link showcase posts from organic posts to point visitors to interesting products.
Price table
Sponsored News post | Sponsored Review | Product Showcase post |
20$/post | 50$/post | 80$/post |
Social Media Advertising
We offer to promote your products or services on our social media accounts (“branded content”). Sponsored content posts on Fuwanovel.net (see above) are automatically shared by us on Fuwanovel’s social media accounts and you do not have to pay for this separately, unless additional campaigns or services are desired by you which go beyond the bare sharing of your Fuwanovel.net sponsored content posts. Please note that, as always with branded content, we have to declare your advertising as such.
Price table
| X.com | Discord | ||
Social Media post | 20$/post | 15$/post | 10$/post |
Retweet | 5$/repost | – |
Get in touch with us
Before you send, please make sure your request complies with the following rules:
- The advertising material (e.g. banner images) itself is neither explicit pornographic nor does it show gore or extremely violence
- The link target does not contain pornographic or sexually suggestive depictions of minors
- The link target does not host or promote malware, scam, piracy or otherwise dangerous or illegal content
- The product or service that should be advertised has a relation to Visual Novels, Games, Anime, Manga or other aspects of Japanese culture
Please be also aware of the following:
- Ideally, you have a verified Facebook page if you want to book Facebook advertising
- We have to declare any kind of sponsored content (regardless of whether we get money or any other kind of compensation for it) in order to comply with the law and the different platform policies
